Strategic Planning and Performance Measurement: Develop & Measure a Winning Strategy

Description
This book provides a clear and concise roadmap for designing, implementing and measuring strategy. The focus is on strategic factors, which are defined in a unique way as the criteria on which an organisation or business unit has to do well in order to succeed. For organisations to be successful, they must take a stakeholder perspective of their performance – stakeholders such as customers, suppliers, employees and owners. The book cites many case studies including: 7-Eleven, Roche, K-mart, McDonald's, Levi Strauss, Accor Hotels, Gallo Wines, Daimler Chrysler, Sears Roebuck, Mont Blanc, Tag Heuer, Lexus, Semco, Bright Horizons, Burns Philp, Scania Trucks and British Airways. This book provides a quantum leap forward in improving organisational performance. Management practitioners across the globe will find immediate and practical applications of its methods.

Audience
CEO's of organizations large and small; department managers in the private, public and not-for-profit sectors; HR and finance managers. Secondary: MBA/exec Level courses.

Contents

• A new way of thinking
• Your foundation stones At the cutting edge
• It's wise to analyze - strategically
• Where are you going
• The fatal flaw Doing what you do better
• Why diversification is not a strategy
• Avoiding naive strategy
• Tracking strategy in real time
• The need for action
• Outside looking in
• Appendices
• Glossary
• Annotated Bibliography
• Index